The calls you're missing are the expensive ones
Someone wanted a fade in an hour, called, got voicemail, and walked into the shop next door. Della answers and books the open slot on the spot.
You can't stop mid-color to grab the phone, so it rings out. Della picks up every call at once — no busy signal, no hold.
People plan their week after hours, and your line is closed. Della takes bookings 24/7 and puts them on your calendar.
A client books for Saturday and forgets, leaving a gap in a stylist's day. Della sends the 24-hour reminder so the chair stays full.
Your number, honestly
Say you miss 10 calls a week and book half of them, at an average client value around $65:
See your own numbers in the cost calculator.
Built for how your phone actually rings
She books the cut or color directly, confirms it, and sends the reminder. Works per stylist and syncs to Google, Apple, or Outlook.
Nights, Sundays, and your busiest Saturday rush — no call rings out to voicemail while a chair is full.
She remembers repeat clients so their usual booking is quick, and she texts you every request the moment the call ends.
Greet in Spanish, take the whole call, or switch mid-sentence — no client gets turned away over language.
Della Desk.
What it costs
Plans from $35/month (answering, messages, bookings) to the full front office. Most salons and barbershops land on Front Desk at $89 or Office at $149 — every plan includes 100 minutes, and extra minutes are always a flat 30¢, dialed in advance. Every price is public on the pricing page. No setup fees, 7-day free trial, and no surprise bills, ever: if you use up your minutes, nothing extra is billed — you pre-choose whether the line pauses or steps up, and a one-time $50 top-up adds 100 minutes.
Put Della on your line →Questions owners ask
Does Della work with Vagaro, Booksy, or Squire?
Bookings flow out today by webhook and Zapier. Natives are on the roadmap — tell us which one you use and it moves up the list.
Can she book to a specific stylist or barber?
Yes. Teach her your team and services in about five minutes and she books to the right person's calendar.
Does she screen spam and robocalls?
Yes. She screens spam calls so your team only deals with real clients, and warm-transfers to a person when needed.
What does it cost?
Plans start at $35/mo with 100 minutes and Spanish included. No setup fee, and a 7-day free trial with no credit card. See /pricing.